Category: Front Page

SXSW Future is Grown Danielle Trofe

SXSW 2018 Dual Panel Discussion

The Future is GROWN

SXSW 2018 – Intelligent Future Track

Austin Convention Center

Trade Show – Next Stage

Exhibit Hall 4

Monday, March 12, 2018 @ 3:30 – 4:30pm

Join Gavin McIntyre, co-founder of Ecovative and Danielle Trofe at SXSW in Austin, Texas for a lively discussion on how they believe that the future will be GROWN!

The biotech revolution has begun and mushroom mycelium is at the forefront of this radical shift into a future that is grown. From buildings to consumer goods and packaging to interiors, Mushroom Materials is shaking down traditional production processes and bringing into question what all our goods are made from. Join the leaders in Mycelium-based technology for a vibrant conversation about how biomaterials are shaping our world and empowering the masses to grow their own futures.

GENSPACE Mycelium Workshop

BioDesign Course @ GENSPACE


in Sunset Park, Brooklyn

2 Session Course:

Saturday, January 20th from 2-4PM

Saturday, January 27th from 2-4PM

Mycelium (the roots of mushrooms) may very well be one of the most intelligent, adaptable, and resilient organism on the planet. The largest organism on the terrestrial planet, mycelium is nature’s recycler and communication network.

Come explore this fascinating fungi with us as we learn about its many functions and characteristics, and find out how “nature’s glue” is being bio-utilized in many applications across industries as humans seek out more sustainable production processes. Get ready to get your hands dirty, literally, when we walk you through the process of growing your own lampshade using mycelium. You’ll get to form a lampshade using Ecovative’s mushroom materials, watch it grow with the option to create unique outcomes and aesthetics and walk away with your own functional table lamp to bring into your home or office.

This 2-day biofabrication workshop is hosted by Danielle Trofe, a biodesigner who created the first ever commercialized lighting collection grown using Ecovative’s mushroom materials. She’ll share insights from four years of experience working with biomaterials and building a career in biodesign and biomimicry.

At the end of the course, students will be able to take home their mycelium lamps that have a retail value of $125.

BYOCQ, bring your own curiosity and questions!

Interior Design Best of Year Awards 2017

Awarded Best of Year 2017 Honoree by Interior Design Magazine

Honored to be named as a finalist for Interior Design‘s 2017 Best of Year Awards for the Shining Moment category for our MushLume Lighting Installation for 1 Hotel Brooklyn Bridge!

Browse the winners and honorees of Interior Design‘s 12th annual Best of Year Awards. Project and product winners were announced in New York City at Frank Gehry’s IAC Building on December 1 in a ceremony hosted by editor in chief Cindy Allen. Winners, selected from nearly 2,300 submissions, were named in 113 categories. Read the full event recap here.

Danielle Trofe Kickstarter

Grow Lamp Launches on Kickstarter

We’re LIVE on Kickstarter!

The Grow-It-Yourself Lamp combines the art of making with the power of nature in a truly sustainable fabrication process. Featuring Ecovative’s patented Mushroom® Material technology, the Grow. Lamp kit includes a bag of mushroom mycelium substrate, a lampshade form, growing instructions, a UL-certified pendant light set, and an optional table stand.

Hanging Window Gardens

Hanging Window Gardens

Introducing our new hanging window gardens, featuring three different organic-shaped, 3D printed planter pods that rotate and can be placed in any configuration and height along a polished brass rod.  The standard 36″ height fits most windows and can be connected to additional segments to span larger windows and offer greater modularity.

WantedDesign Brooklyn 2017

Launching Grow-It-Yourself Sustainable Lampshades Made with Mushroom®Materials

An Ecovative + Danielle Trofe Design Collaboration


Industry City, Sunset Park, Brooklyn

May 17-23, 2017

Creative consumers committed to the environment will soon have the opportunity to brighten their home or office with a fully grown lampshade made of sustainable materials – a lampshade they can literally grow themselves.  Ecovative Design, the pioneer and world leader in the use of Mushroom®Materials to grow sustainable products for the home and office is collaborating with award winning bio-designer Danielle Trofe, creator of the MushLume Lighting Collection, to introduce these new products.

The Grow | Lamp – the first designed by Trofe for Ecoative’s new grow it yourself product line — will be officially launched during NYCxDESIGN, 2017. These innovative lighting options will be on view at WantedDesign Brooklyn in Industry City from May 17-23, 2017, and available for sale at the event and via Ecovative’s online shop beginning May 17.

“Understanding the full lifecycle of a product helps you value it differently. We are continuously exploring ways to bring our innovative material science directly to the consumer. Empowering users to be a part of the growing process creates a greater understanding and connection to the objects, and to the effect those products have on their immediate environment and on the planet. Danielle Trofe’s imaginative design and commitment to our materials, creates the perfect formula for this collaboration.” – Ecovative co-founder and CEO Eben Bayer

“The overall goal of the Grow | Lamp is to challenge and change our ideas of what interior products are made from, how they’re made and ultimately where they will end up.  We want to disrupt not only the way in which we manufacture goods, but how consumers participate with interior goods. Through this experiential process, the user becomes the maker, connecting with the future of how we might better fit in on this planet, by GROWING biodegradable goods. It’s not just a lamp, it’s the future of design and YOU get to be a part of it.” – Danielle Trofe

WantedDesign Ecovative          WantedDesign Ecovative

1Hotel BB Lobby

1Hotel Brooklyn Bridge

100+ lampshades grown from mushroom mycelium

A cloud of lampshades grown from mushroom mycelium, each varying in size and height span the ceiling of the Riverhouse suite in the newly opened 1Hotel Brooklyn Bridge.  The sustainable materials soft texture and glow gracefully communicates the ethos of both Danielle Trofe Design and 1Hotels, conscious living.

The fundamentals of sustainable design is all about, deeply understanding the entire process from sourcing, to energy and water consumption during the production process, to where the product will ultimately end up. Cradle to Grave. The mushroom material utilizes a waste product (corn stalk) and combines it with a rapidly renewable material (mycelium) and harnesses only the power of nature to GROW an object that, in turn, can return safely to the earth, adding nutrients back to the soil rather than pollutants.

1Hotels is a luxury lifestyle hotel brand inspired by nature that cultivates the best of eco-conscious design and sustainable architecture.

C2C Certified Webinar

Cradle to Cradle Certified Material Spotlight Webinar

Innovating With Ecovative

Join this webinar to learn about Ecovative, a leading, high performance, premium, award-winning material that is safe, healthy, and Cradle to Cradle Certified™ at the Gold Level. Hear from and engage with Ecovative material experts, Jeff Betts and Kyle Bucklin, and Danielle Trofe, a designer who uses the material to promote a function-forward, sustainable and socially responsible approach to furniture and lighting design.

Wednesday, April 14th 2017

9:00am PT / 12:00pm ET / 5:00pm CET

Register Here

C2C Certified Logo  Ecovative

wanteddesign holiday market

WantedDesign Holiday Market

December 9-11th, 2016

Industry City

Sunset Park, Brooklyn


Join us at the Wanted Design Holiday Market!  We’ll be launching new MushBloom Planters and exclusive one-offs that make fantastic holiday gifts!

WantedDesign will make Holiday Shopping enjoyable at Industry City’s inspiring waterfront setting. Visitors will indulge in a fun and family-friendly weekend away from the traditional stressful gift hunting.
As parents shop, kids will be invited to play with interactive magnetic wall by Visual Magnetics, or watch a movie during the screening sessions organized by Sony Life Space UX.
Visitors will also be able to interact directly with makers, company ambassadors and designers to discover the “behind-the-product” stories. This will be the perfect occasion to get to know more about authentic design and spend a nice time shopping for friends and loved ones. Check out the Kikkerland Log Cabin!
There will be a cozy lounge by Design Within Reach and yummy food and drinks.
When at the market, visitors can enter for a chance to win a tokyobike’s Bisou bike.

Holiday Market public hours
Friday December 9, 12pm to 5pm
Saturday December 10, 11am to 6pm | Sunday December 11, 11am to 6pm
Industry City, 241 37th Street (between 2nd and 3rd Avenue), Second Floor, Brooklyn NY 11232 | map | Subway: D, N, & R (36th St. Station)

This event is sponsored by Industry City and supported by Design Milk
IC LOGO   DMLogoTM-72dpi-500px


Disruptive Innovation Festival

Disruptive Innovation Festival Open Mic

Growing A New Future in Design: Working With Mushroom Mycelium

November 18th, 2016

11am ET Live Open Mic

How can mushroom mycelium guide us to a more sustainable and socially responsible future? Join Danielle Trofe of Danielle Trofe Design and Jeff Betts from Ecovative in a live presentation and demonstration of how Mushroom® Materials, a high-performance, environmentally responsible alternatives to traditional plastics, can be used to disrupt industries and change the way we create our interior worlds. Mushroom® Materials are created by combining locally sourced agricultural byproducts and mushroom mycelium (a living organism), these materials are grown using the power of nature. Learn about how you can start your own hands-on projects using Ecovative’s Grow It Yourself (GIY) kits.

Click Here to Connect to the Live Open Mic Session


Jeff Betts

Jeff Betts
Design & Development Lead, Ecovative

Jeff came to Ecovative five years ago with a background in Architecture and fabrication and works with clients to realize product ideas with mushroom materials in both custom and production sizes. He is currently working on product development and design with Myco Board both as a molded product and panel, as well as leading the GIY (Grow It Yourself) program Ecovative offers to anyone interested in growing mushroom material from a dehydrated kit. Jeff has dealt with all levels of manufacturing, post processing, and productizing mushroom material at Ecovative.

Danielle Trofe

Danielle Trofe
Principal & Designer, Danielle Trofe Design

Danielle founded Danielle Trofe Design, a Brooklyn-based design studio creating sustainable solutions at the intersection of science, technology and design, in 2011. By harnessing innovative technologies and material sciences to create functional and accessible design, Danielle aims to encourage a departure from conventional materials and production techniques in search of long-term, sustainable solutions. She is currently seeking a master’s degree in Biomimicry from Arizona State University with an aim to direct the studio deeper into Biodesign.