Category: Front Page

Business Insider

Business Insider: The Coolest New Businesses in NYC

Danielle Trofe Design made Business Insider‘s list of The 29 Coolest New Businesses in New York City!

Many will agree that being your own boss sounds like an appealing lifestyle, but few have what it takes to make it as a small business entrepreneur.

We sought out the freshest, most innovative businesses in New York City, focusing our search on places that have opened within the last five years.

Though we included some tech startups, we mostly focused on brick and mortar shops, since we already published a list on the hottest startups in New York.

Some of these businesses, like a mobile app designed to help you find parking, aim to make your life easier, while others, like a cat cafe, will just make your life more fun.

 

Business Insider Danielle Trofe

DANIELLE TROFE DESIGN

What it is: A design company with a line of biodegradable lamps made of mushrooms.

Why it’s cool: Danielle Trofe is a Brooklyn-based designer who creates sustainable and environmentally aware furniture and lighting. Her line of biodegradable lamps, called Mush-Lume Lighting, has won five design awards in the past two years.

She also creates and sells organic planters and self-sustaining, hydroponic gardens.

Maker Faire NYC

Maker Faire NYC

Mush-Lume Lighting & Ecovative’s Grow-It-Yourself Kits at the 6th Annual World Maker Faire 

September 26 & 27, 2015   10AM – 6PM

New York Hall of Science, Queens, NYC

We’ll be joining Ecovative, an upstate New York biomaterials company, at the 6th Annual World Maker Faire in New York City to offer a first hand experience of Mushroom® Material technology.  Visitors of the “Grow It Yourself!” booth will learn how to create their own projects and products with this Earth friendly material, and can even take home a limited edition Maker Faire GIY kit- complete with the Maker Faire Mascot mold to grow the material in!  Quantities are limited, so be sure to pre-order your kit today.

We’ll be displaying lamps from the Mush-Lume Lighting Collection that are grown using Mushroom Material technology.  Danielle Trofe will be onsite to answer questions, discuss her mold making process and share tips and pointers to those interested in growing their own designs.

 

Ecovative & GIY

Ecovative uses mushroom tissue and agricultural wastes to create a safe foam-like material that is completely natural. To date, the company has successfully commercialized Mushroom® Packaging, a protective packaging product, and Myco Board, a toxic free engineered wood alternative.

The company’s newest product is called Grow It Yourself, and it enables anyone to purchase the raw material and create with it at home, in the classroom, or in a studio. Successful projects have been appearing all over the globe, and Ecovative is excited to share this revolutionary material with the attendees of the World Maker Faire.

Makers from Ecovative will be at the “Grow It Yourself!” booth to demonstrate how to create successful designs, including how to use 3D printing, found objects, and maker skills to work for your design. They will also demonstrate the benefits of working with sustainable materials, and enable attendees to get their hands dirty by playing with living Mushroom Materials.

Please join Ecovative and Danielle Trofe at the Maker Faire to celebrate and explore creating with materials that are good for people and the planet.

Myclium Dye Samples

Experimenting with Natural Dyes and Mushroom Mycelium

This Summer we teamed up with the Textile Arts Center and their Sewing Seeds program to experiment with dyeing mushroom mycelium with natural dyes derived from plant root.  Initial tests included indigo, walnut halls, madder root and logwood.  The results were beautiful!  We plan to expand upon this gained knowledge to offer greater versatility in the Mush-Lume Lighting Collection as well as to share the experiment results with the public for future development in dyeing natural materials.  The mushroom material tested is a product of Ecovative.

The Sewing Seeds program provides accessible, accurate, and inspired information on natural dyes, to bring awareness for their use as a sustainable art medium.  Sewing Seeds works with community gardens, urban farms, parks and other green spaces to grow and identify natural dye plants as well as collaborates with other organizations and schools in the development lectures, workshops and master classes and offers an all year series of free all-ages classes.

The Sewing Seeds program is guided by the belief that the future of textile art, textile production and fashion will have to necessarily include better practices and a better knowledge of the materials. We also believe that the access to natural dyes and the knowledge of the dyeing techniques should be available for everyone who wants to use it.  By facilitating access to information on natural dyeing and by contributing to the education of a new generation of designers, artists, thinkers and buyers we hope that we’re making a difference in our community and in the future of our planet.

Brooklyn Made Silver

Brooklyn-Made Silver Certified

We’re Brooklyn-Made silver certified!

Brooklyn-Made is a certification program for locally-made goods powered by the Brooklyn Chamber of Commerce. The certification is the only one of its kind – a market-driven, geographically-focused certification assessing the extent to which a particular product is manufactured in Brooklyn, NY.

The program relies on a two-pronged approach to evaluation: a points-based scoring system as well as review from an independent advisory board. There are 3 tiers to the certification program – Gold, Silver, and Bronze.

As baseline criteria, only legal businesses headquartered in Brooklyn making one or more physical products will be considered. From there, the points-based system will evaluate a range of manufacturing activities, taking into account criteria such as share of total employees located in Brooklyn, location of product assembly, where design and development takes place, and other important factors.

 

Core77 Design Awards Mushlume

Mush-Lume Receives 2015 Core77 Design Awards Notable Honor

“Materials will be where innovation can be found over the next few years. A change in material culture and attitude towards sustainability will change the aesthetic of our interior landscape. This project starts just that journey.” – Core77 Jury

 

The Mush-Lume Lighting Collection, has been honored in the 2015 Core77 Design Awards!  In the Furniture & Lighting category, the Mush-Lume Lighting Collection received Professional Notable recognition.

 

We need your vote!  As an honoree, we have now been nominated for the 2015 Core77 Community Choice Award.  Please visit our page and vote for the Mush-Lume Lighting Collection and support the future of design: growing lamps from mushroom mycelium!

 

Core77 Vote

 

 

Design Museum Danielle Trofe

Design Museum, London

DESIGNS OF THE YEAR 2015

MARCH 25, 2015 – MARCH 31, 2016

The Mush-Lume Lighting Collection, in collaboration with Ecovative Design‘s GIY Kit, are up for the Design Museum‘s Designs of the Year award for 2015 in London.  Now in its eighth year, Designs of the Year celebrates design that promotes or delivers change, enables access, extends design practice or captures the spirit of the year.  Each year the 75 or so projects shown in the exhibition are selected by international design experts from the following categories: architecture, digital, fashion, product, graphics and transport.

Pre-book your ticket now!

Vertical Garden BBG

Vertical Garden Installation at BBG

Brooklyn Botanic Garden

Adopts Vertical Garden Installation for Permanent Home in the New Visitor Center

After a successful year-long exhibit, the Brooklyn Botanic Garden welcomes Danielle Trofe’s custom Vertical Garden Installation into the fold, to stand tall and proud in the new LEED certified visitor center as a permanent fixture.  Visitors can gaze up at this fourteen foot tall vertical garden that spirals up to the ceiling with organic-shaped, alien-like planter pods that will house various indoor plants on a rotating basis.  The installation promotes the incorporation of living plants into interior spaces to create healthier and happier urban environments.  Vertical gardens maximize vertical space to allow for the greatest possible number of plants in space-constrained interiors.  Plan your visit to BBG today!

BMW i Vertical Garden

BMW i Born Electric Tour, NYC

Danielle Trofe Design partnered with BMW i to create a sculptural vertical garden installation that climbed 20 ft. high and spanned two floors for the Born Electric World Tour 2012/13. Joining other local artists and designers as a Good Goods partner of the tour which was held in NYC across from Bryant Park, Nov. 12-18th 2012. The installation is designed to promote urban gardening and the integration of living plants into interior spaces by using vertical hydroponic technology. Experience BMW’s vision for the future of mobility and be among the very first to see the carbon fiber hybrid-electric BMW i8 Concept Spyder and the fully-electric next generation BMW i3 Concept as they are unveiled at this event for the first time in North America. The BMW i Born Electric Tour kicked-off in Rome in June 2012, making stops in Dusseldorf and Tokyo. It will continue on to London, Paris and Shanghai in 2013. Gain an exclusive view behind the scenes of future mobility, which will be defined by sustainability. BMW i is pairing up with local designers and businesses to showcase different ways how sustainability can be a part of our lives without us making sacrifices.